2019 Text Messaging Changes
The new year has started with major text messaging changes with surcharge fees levied by carriers and AT&T ending Shared Short Code. Internationally, Telcos are… Read More
Canada Messaging: What’s Happening with A2P Text
Text message marketing is an effective way to reach current and prospective Canadian customers.
Short codes: What Are They and How do You Choose One?
It’s important to understand the difference between short codes and how to choose the right one for your company.
Long Code vs. Short Code for SMS Marketing
Which SMS message style is right for you?
Reaching diverse audiences with accented characters
Accented characters aren’t very common in English but they can make all the difference when reaching audiences in other languages.
What are short codes?
What you need to know about short codes.
The importance of SMS short codes for text marketing
Short code versus long code SMS may not seem like something a business focused on optimizing its mobile text marketing efforts needs to be concerned with, but it can create the backbone of any SMS marketing campaign.
Long code is used in the U.S. for non-commercial means while short code is popular for marketing purposes
The advantages and pitfalls of both long and short code SMS messaging will be investigated and discussed in greater detail as the year progresses and the holiday retail season approaches, although it seems clear at the moment that short code will dominate in driving retail revenue if not in delivering extensive information.
Boston Public Schools implements bullying SMS service
Boston Public Schools will roll out an anonymous, text messaging service for students and teachers to use when they witness bullying on school grounds.
