Mobile marketing simplifies hotel check-ins
Hotels and resorts can use text alerts to confirm upcoming hotel reservations or send reminder texts.
LinkedIn launches two-step authentication SMS service
LinkedIn is the latest social media platform to activate a two-step SMS service. According to Tech Crunch, LinkedIn is on board with Twitter, Facebook, Google and Microsoft to help users protect themselves from hackers or phishing scams.
SMS spam from ‘banks’ cause phishing scams
Bank phishing is the latest SMS scam, accounting for about 153 million text messages in May. Protect yourselves from this growing trend.
Telecommunications company releases SMS newspaper
Now every major news organization drives traffic from a variety of avenues like mobile device applications, email blasts and social media. Globacom Limited, a telecommunications firm in Nigeria can now add SMS service as a way to share breaking news.
Iranians participate in ‘virtual election’ with SMS authentication
Before the official presidential election, citizens of Iran were able to express who they wanted to be the next president through a virtual election. A two-step authentication program via text message or phone call protected votes.
Protect yourself from SMS scams
SMS scams are not too common in the United States but it is a problem in the U.K. According to ITProPortal, 3.5 million are victims of text message scams, accounting for about £3.5 billion, or $5.5 billion, per year.
Factory workers decreased energy consumption from text alerts
Businesses decreased energy use by 20 percent by participating in a company-wide text alert system.
System to text 911 to be implemented
Virginia Tech students attempted to contact the authorities by texting 9-1-1 but didn’t know that the texts were hitting a dead end.
Harold’s Chicken Shack lays golden egg with text message marketing campaign
By using traditional advertising such as in-store signage to promote the steps required to register as a text message recipient, Harold’s saw 10,000 people sign up in the first seven months.
