To succeed in mobile marketing, give something in order to get something
You might be able to post the name of your business on the display screens of a lot of people, but why do they want to go buy from you? Getting them to get in their cars and drive to your eatery requires additional action.
SMS services can help businesses launch customer loyalty programs
While text message marketing is a great tool for attracting new individuals to a particular business, there are additional SMS services that can be used to keep them interested.
IHOP increases weekday business by launching text message marketing campaign
One of IHOP’s premium locations launched an SMS couponing initiative to send offers to recipients, offering them discounts on mid-week visits.
“Nudging” consumers can capitalize on SMS couponing campaigns
Savvy organizations add interactivity to their text coupons and utilize smartphone technology to optimize the value of the message.
Coaches using SMS services to improve recruiting efforts
Sending promotional text messages to sell prospects on the value of a particular school is a practice that is growing in popularity.
New data reveals impressive SMS couponing growth
SMS couponing is growing slowly but surely as more people come to enjoy its benefits.
Study: SMS couponing to increase 30 percent in 2013
Sending coupons as text messages can build brand awareness and provide consumers with incentive to shop at specific stores.
Promotional text messages bring sports teams closer to their fans
Today, many squads are turning toward text message marketing to help their efforts.
Papa John’s faces class action lawsuit for inappropriate text message marketing
Sending text messages to the public without considering specific rules and regulations will negate any possible success of a campaign.
