Leverage SMS to help other marketing channels
Mobile text marketing is one of the leading channels for businesses looking to optimize their reach and engagement, but it’s not the only one, and firms that put all their eggs in one basket will quickly realize they are falling short of their potential.
Mobile the most important part of content management in 2015
While many companies are already experiencing the value of mobile marketing, the importance of mobile channels, from apps to bulk SMS, cannot be overstated.
3 tips for improving how you integrate social channels with mobile marketing
One of the major benefits of mobile marketing solutions is the ability to integrate other channels with it, primarily social media.
5 reasons businesses need to invest in mobile marketing strategies
Technology provides numerous channels for businesses to extend their reach with marketing efforts.
3 tips for using text marketing more effectively
Maximizing marketing returns means improving the channels you use and their reach. For nearly any business, the channel that has the biggest return on investment is mobile, helping optimize reach with minimal cost and time put into the campaign.
SMS invests the consumer in the ‘journey’
In order to drive a marketing campaign to its maximum potential and reach, it has to engage customers.
SMS continues to power mobile marketing efforts
With texting making up nearly 81 percent of consumers cell phone usage, SMS still reigns supreme in the mobile world.
4 primary advantages of SMS marketing
There are many reasons that text marketing is still king, even as mobile evolves and apps become more prevalent as a marketing channel.
Planning a successful 2015 marketing campaigns
A crucial element of developing an effective marketing plan is understanding your target audience’s buying habits.
