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Deliver value in text message marketing with SMS coupons
Mobile coupons are one of the best ways to leverage value through your mobile text marketing campaign.
3 more reasons SMS is a better marketing channel than email
Outbound digital marketing has been split between email and text messaging for some time, but SMS is building in potential and delivery.
Selecting SMS marketing for a simpler way to drive sales
As businesses seek to appeal to younger demographics and optimize their brand’s reach, different marketing channels have different potential. From social media to video, there are great ways to appeal to broader audiences, but none as efficient as mobile text marketing.
SMS marketing is a year-round endeavor
The holiday season may be over, but any text message marketing campaigns that a business launched can be adapted to serve them throughout the rest of the year.
Email fatigue pushing consumers to other channels for marketing
As more companies use email marketing as a way to reach customers, reports show that those customers are beginning to pull away from email.
SMS marketing isn’t just for brick and mortar stores
Online shopping has skyrocketed in popular thanks to the global reach of companies like Amazon, but there is still major disparity between e-commerce and brick and mortar shopping that not all brands can reconcile.
Boost customer retention through SMS marketing
With more shoppers comes a need to boost marketing efforts to draw customers away from the competition.
3 tips for launching a mobile marketing campaign
There are a few ways to can damage your own marketing efforts though text messages, primarily by sending too frequently or low-value messages.
3 ways to assess SMS marketing success
Measuring return on investment is essential for any business endeavor, whether it’s a new technology or mobile text marketing.
