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What makes for an engaging SMS text marketing campaign?
Here are some of the specific attributes that make for successful and user-friendly text message marketing.
New study highlights the growing importance of SMS in successful marketing
The vast majority of marketers across the world not only use SMS marketing services, but recognize how essential they are to long-term success.
Top 5 reasons consumers opt out of text marketing plans
Mobile text marketing offers a high-return method of engaging consumers and converting them into loyal customers with very little up-front investment.
5 trends that will have a major impact on marketing this year
Be it sales or customer services, the new technologies and services that consumers are embracing will change workflows for companies in a variety of ways, but none so much as marketing.
Leverage SMS to help other marketing channels
Mobile text marketing is one of the leading channels for businesses looking to optimize their reach and engagement, but it’s not the only one, and firms that put all their eggs in one basket will quickly realize they are falling short of their potential.
Mobile the most important part of content management in 2015
While many companies are already experiencing the value of mobile marketing, the importance of mobile channels, from apps to bulk SMS, cannot be overstated.
3 tips for improving how you integrate social channels with mobile marketing
One of the major benefits of mobile marketing solutions is the ability to integrate other channels with it, primarily social media.
2 new counties implement text-to-911 service
Text-to-911 service has been expanding rapidly across the nation since the beginning on 2014.
5 reasons businesses need to invest in mobile marketing strategies
Technology provides numerous channels for businesses to extend their reach with marketing efforts.
