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Could surgical infection be reduced by text messages?
The Medical College of Wisconsin tested a new process where text messages were sent to patients as a reminder to complete certain tasks and the messages proves to be a helpful tool.
Why text messages have surpassed emails as a marketing tool
Much of the recent research shows that SMS is a more effective marketing strategy than email.
Taco Bell acquitted in SMS marketing lawsuit
Taco Bell was acquitted in a lawsuit about unsolicited text massaged during a campaign in 2005.
Why SMS should not be forgotten in marketing trends
SMS marketing does not get the credit it deserves.
University of Lafayette uses text message alert system to warn students of bomb threat
The University of Lafayette considers its text message alert system a success after it helped warn students of a bomb threat.
Mobile devices reach 70 percent market penetration
According to a new study, 169 million people in the U.S. own a smartphone.
SMS use peaks in Summer
Every summer since our start in 2007, Swift SMS Gateway sees a surge in SMS traffic.
The right text message is key
An SMS service provider can provide the tools, but without the right words, it will fall on deaf ears.
Officials praise efficacy of text alerts for weather emergencies
While text alerts have been praised for their ability to warn residents of severe weather, the attention also highlights their ability to rapidly market to a wide audience.
